At Local Propeller, we understand that generating leads through your website is crucial for your business’s success. That’s why we specialize in professional PPC lead generation services tailored specifically for businesses in Calgary and beyond.
Our team of experienced Google Ads consultants knows how to position your ads in front of the right audience at the right time, ensuring maximum impact. As a trusted Google Ads agency in Calgary, we deliver efficient, results-driven PPC campaigns that align with your business goals and drive growth.
Our PPC Framework For Success and Growth
At Local Propeller, an Calgary-based Google Ads agency, we follow a comprehensive six-stage process to ensure your PPC campaigns are built for success and sustainable growth. Here’s how we do it:
We start by getting to know your business, goals, and target audience.
Our journey begins with a detailed onboarding process, where we gather crucial information from you through our access request forms. This stage sets the foundation for a successful PPC campaign.
We lay the technical groundwork to ensure accurate tracking and effective campaign setup.
Our technical team sets up robust conversion tracking and begins constructing your PPC campaigns, ensuring everything is optimized from the start.
We collaborate with you to finalize the strategy before going live.
Before launching your campaigns, our expert ad strategists meet with you to review the setup and ensure alignment with your business goals.
We monitor the early performance to gather insights and fine-tune your campaigns.
Once your campaigns are live, we enter the learning period, where we observe, analyze, and identify what’s working and what isn’t.
We refine your campaigns to maximize their effectiveness and return on investment.
Based on the insights gathered during the learning period, we make necessary improvements to ensure your campaigns are running at peak performance.
We explore new opportunities to enhance profitability and drive continued growth.
With your campaigns performing well, we shift our focus to scaling efforts, taking into account factors like competition, seasonality, and promotions to maximize your ROI.
Why Businesses Choose Local Propeller for Google Ads Management in Calgary
Local Propeller is the choice for small and medium-sized businesses in Calgary seeking expert Google Ads management.
We work closely with you to understand your business’s unique needs and create a tailored advertising strategy designed to achieve your specific goals. With our dedicated team of Google Ads experts, you’ll benefit from exceptional communication, precise implementation, and customized reporting that highlights the key metrics that matter most to your business.
In today’s competitive landscape, where consumers often start their purchasing journey with a Google search, it’s essential to have a robust Google Ads strategy. That’s why our Google Ads management service combines targeted keyword research, strategic ad creation, and continuous optimization to ensure your ads reach the right audience and drive meaningful results.
The Right Campaigns To Achieve Your Goals
Get your Calgary business in front of people actively searching for your products or services and drive sales, leads, and traffic to your site.
Customized Website Stats - Anytime, Anywhere
Running a business can often be a tug-of-war between responsibilities and limited time to get things done. Don’t waste your time reading through multiple analytics reports to try and figure out how your online presence is working each month.
Local Propeller’s client dashboard allows you to view real-time information from all of your website’s most important metrics, including Google Analytics, Google Ads & PPC advertising, social media, eCommerce sales, SEO and CRMs like HubSpot or Salesforce.
What Our Customers Say
Frequently Asked Questions About Calgary PPC Management Services
PPC, or Pay-Per-Click, is a type of online advertising where advertisers pay a fee each time someone clicks on their ad. You’ll often see PPC ads as the top results when performing a Google search. Google Ads is probably the largest PPC platform. There are three primary types of PPC ads: search advertising, display advertising, and shopping ads. Each type serves a unique purpose, whether it’s capturing intent-driven searches, reaching a broad audience through display networks, or showcasing products directly in search results.
Search ads target people with specific intent—those actively searching for products or services that match the keywords in your campaign. These ads appear directly in search results when potential customers are looking for something specific. On the other hand, display ads have a broader reach, allowing you to connect with millions of users whose online behavior aligns with your ideal customer profile. Display ads are shown across websites and apps, targeting users based on their browsing history and interests, making them a great way to increase brand awareness in Calgary and beyond.
Google Performance Max Campaigns are an advanced advertising solution designed to maximize your campaign performance across the entire Google Network, including Search, Display, YouTube, and more.
Utilizing machine learning and automation, these campaigns streamline ad creation, targeting, and bidding to optimize for specific marketing goals like lead generation and online sales. Ideal for businesses seeking a comprehensive online presence, Performance Max helps you reach a wider audience with tailored ads while providing real-time insights and optimization to drive better results.
At Local Propeller, we are PPC experts with data-driven strategies, and have a commitment to delivering strong ROI, making us the ideal partner for your PPC needs. As a full-service digital marketing agency based in Calgary, we offer more than just PPC consulting. Our team possesses the expertise, tools, and experience to craft impactful campaigns, monitor performance, analyze competitors, and achieve the results your business deserves.
PPC and Google Ads are powerful tools for nearly every industry. If your business has an online presence and your customers use search engines to find your products or services, you could be missing out on valuable leads by not leveraging paid advertising. Industries like professional services, trades, HVAC, real estate, healthcare, restaurants, and legal services are particularly competitive and can significantly benefit from a well-executed PPC strategy.
At Local Propeller, we work with a wide range of industries, including education, real estate, technology, health and beauty, medical services, construction, e-commerce, and more. Our experienced team understands the unique demands of each sector, helping you create targeted campaigns that attract more customers and maximize your return on investment.
This is one of the most common questions, and the answer is: it depends. Each industry and geographical area, including Calgary, has its own unique competition levels, average cost per lead, and demographic trends, all of which can influence how quickly you start seeing results. Additionally, seasonal fluctuations can impact ad performance.
Because these factors affect ad auctions in real time, it’s essential to allow your ads to run for a while so we can gather enough data to make informed recommendations and meaningful adjustments. This process can take a few weeks to months. However, this is the power of data-driven advertising. With accurate data, we can help you make smart marketing decisions that will drive long-term success.
As your campaigns continue, you may have more questions, and that’s exactly what we’re here for. You can always reach out to us with any queries about your campaigns, and we’ll keep you informed about performance and opportunities for improvement.
As an Calgary Google Ads management agency, each of our PPC management packages includes a monthly management fee and a designated ad spend range. Our approach ensures transparency: you are billed directly by Google for your ad spend, while Local Propeller collects the management fee at the beginning of each month. Both amounts are clearly reported to you through detailed email reports and are available for review in our Client Dashboard.
Local Propeller does not benefit the more you spend on advertising to Google. In fact, when possible we try our best to reduce advertising costs to make sure you get the maximum ROAS (return on ad spend).
At Local Propeller, we work with a wide range of industries, including education, real estate, technology, health and beauty, medical services, construction, e-commerce, and more. Our experienced team understands the unique demands of each sector, helping you create targeted campaigns that attract more customers and maximize your return on investment.