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Google Ads & PPC Management FAQ
Google Ads & PPC Management FAQ
Our Google Ads experts will propel your business to the next level with high quality leads delivered right to your website!
Our Google Ads experts will propel your business to the next level with high quality leads delivered right to your website!
Frequently Asked Questions
How Much Do Google Ads Cost?

The good news is that it’s up to you. Costs can vary depending on factors such as advertising goals, target location and the industry competition for your placements and keywords. We work with you to determine specific costs for your campaigns and stay within your budget.

How Much Goes To You And How Much Goes To Google?

Each of our Google Ads Management packages have a monthly management fee and monthly ad spend range associated with them. Our transparent PPC packages allow our clients to be charged directly by the search engine for their ad spend while CB Digital Marketing collects the management fee at the beginning of each monthly cycle. Both amounts are reported to you through emailed reports as well as in our Client Dashboard.

What If We Don't Have A Large Budget? What's The Best Way To Proceed?

That’s not a problem. Contact us and we’ll work with you to figure out a comfortable budget for your Google Ads success.

What is Pay-Per-Click?

Pay-per-click (PPC) (also called cost-per-click) is an internet advertising method used to direct traffic to websites, in which advertisers pay the publisher (such as Google) when the ad is clicked. It is defined simply as “the amount spent to get an advertisement clicked.”

How Will I See My Campaign Statistics?

Each month, you will receive an emailed report of your Google Ads stats highlighting cost and top performers (ads, keywords, etc). Our clients with previous account access will have the ability to log directly into their Google Ads accounts to view all data as often as they wish. Every one of our clients can log into our Client Dashboard, to view the relevant data they need as well.

Why Should I Use Local Propeller To Manage Our Google Ads Over Other Agencies?

Clients come to Local Propeller for a top-notch Google marketing strategy. We are dedicated to managing your paid advertising campaigns to maximize your ROI and help get your business noticed. As a Google Partner we will work diligently to fine tune your Campaigns and ensure your Click Through Rate, Quality Score, Cost-Per-Click and ROI improve over time.

What Industries Does Local Propeller Specialize In?

We work in a wide variety of industries. Because Google Ads campaigns are very similar across most professions, we simply conduct a series of advertising experiments and research inside your market until we reach your target ROI. We will also never represent two competing companies in the same industry at one time.

Will AdWords Work For My Business?

Before we begin we will research your industry and calculate an estimate of impressions and searches for your specific keywords to make sure there is a market. Google Ads has strict policies regarding the promotion of pharmaceuticals, drugs, alcohol, firearms, adult content, tobacco, data collection, get rich schemes, arbitrage, affiliate marketing sites, etc. Contact Local Propeller to see if Google Ads is right for your company.

Will I Lose Access To My Google AdWords Account?

Absolutely not. If you already had Google Ads admin account access, it will be the same. We will manage that account from what is called a My Client Center account. This allows us access to your Google Ads account and leave you still with all the access.

How Do I Get Started?

Getting started is super simple, just click on the giant green button below to visit our Let’s Get Started page and one of our SEO experts will contact you right away!